Brief
Choose a company’s annual to design or redesign, the report must include a narrative detailing achievements and company news relevant to the year and a financial section with data from the past year.
Rationale
From the beginning of the design ideation phase, I knew I wanted to keep Chipotle’s signature brand voice and identity. I focused on incorporating Chipotle’s playfulness with casual headings, doodles inspired by Chipotle’s signature bags, and interaction between image, type, and color throughout the report.
Programs Used: Adobe InDesign, Adobe Illustrator, Adobe Photoshop
